Why these Five free SEO tools are important for you for best analytics of your website

 

Fixing your SEO errors is very important. 

Otherwise you miss customers, website visibility, traffic, sales and revenue.

In 2022,  SEO has gained not only huge prominence, but it is giving a better scope for small businesses to big business houses to opt for SEO and get their business goals achieved after the negative impact of pandemic.

How's your SEO now and have you been checking for its errors.

What are the best tools available for fixing SEO errors?

1. Google Search Console (GSC)

If you find it difficult to check back GSC insights, hire a digital market company who can generate indepth insights about the performance of your website and make appropriate alterations in SEO.

This is actually a DIY tool, but if you are in short of time, choose a professional SEO company.

What does GSC do?

- It provides information about your website ranking 

- Traffic search queries

- Page load times and analyzes whether your website is user-friendly

- Page errors

- Links to your site with anchor text

- Warnings and penalties

Checking through the Search Console brings you a lot of scope to make improvements on your website and this helps you to stay active in your ad campaigns, and content marketing.

Have your missed any deadline?

Well, consistently checking your Search Console performance and fixing errors can bring a lot of improve to your source.

It helps in automating lead generation as your search traffic brings a lot of clicks, views and impressions.

2. Page Comparison

What is page comparison?

It works on multiple factors such as -

- Backlinks

- User Experience 

- Keywords

- Organic Ranking

Makes a comparison with a higher-ranking page with your own page and identifies weaknesses to fix.

Webmaster World's Page Comparison tool provides the following benefits:

- Checks the word count of two or more pages

- Competitor's focus with two and three-word phrases on a page

- HTML headings of each page for comparing page structure

- Internal and external links on each page

Click to use Page Comparison Tool

3. Google's Text Cache

What is it?

It is an easy tool to know how Google interprets a page.

The cache displays a page's text-only version.

Images appear as alt text.

JavaScript and CSS are removed completely.

As a result of this, you would see a clutter-free overview of any page, that reveals:

- JavaScript-powered elements currently are not accessed by Google 

- Alt-text image descriptions that do not add any value

Check Google cache for any page whether yours or a competitor's

4. Check My Links

Broken links hurt and they even confuse your audience.

Google also may receive bad signals.

Checking all links is beneficial.

Fixing on-page links for any your page is possible with multiple tools.

Check My Links is a Chrome Extension.

- Green indicates live links

-  Light-green : Valid redirects

- Red: Broken links to fix

Broken Link Checker is a free WordPress plugin which identifies and fixes broken links and redirects.

5. Google's Lighthouse

This free SEO tool helps in identifying problems as an expert.

This is a great tool for web developers.

The following are its benefits:

Performance can be checked with Core Web Vitals that assess load times and mobile functionality.

Accessibility highlighting elements that are hard to read or access by visually impaired and other disabled persons.

SEO Meta tags, structured data and more.