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How to Qualify to Write Articles on Insurance ?

Definition of policy

Among most popular sectors online, insurance is one as it protects insurance holders from financial loss.  There are many types of insurance available to seek damage protection of properties and assets. Can you write articles on insurance? This is the best article for you to find some important tips on articles. Some of the in-demand types of insurances online are:

  • Health Insurance
  • Life Insurance
  • Dental Insurance
  • Medical Insurance
  • Home Insurance
  • Auto Insurance
  • Travel Insurance

Writing articles on insurance requires not only optimum knowledge, understanding and writing skills, but essential grasp of content marketing.  Because, the type of targeted audience, age income, needs, lifestyle and education have to be clearly set out in persona before developing insurance article.

Every article need to aim for a set of purposes and discussing only relevant points pertaining to the angle of  a topic contribute to the success. Those who hire you provide you with a set of titles or SEO keywords or some areas of specific marketing their insurance business.

However, when you take up insurance article assignments, do the following checklist:

  • Type of insurance
  • Topic of insurance
  • Angle of specific focused areas to write article
  • What should be the most interesting aspect for a visitor to reader in article
  • Keep it 90% educational and only 10% promotional
  • Educate, bring awareness and create a persona-journey
  • Specific call-to-action
  • Targeted devices
  • Demographics
  • Gender and age group
  • SEO keywords and density

Insurance articles deliver a lot information to the audience, whether it is amount insurance quotes, types of insurance or insurance premium.

Keeping a practice of reading online insurance articles enable collective and combination of writing style that fits the needs of client. Article writing checklist must have the following areas:

  • Is it delivering one or more goals and objectives?
  • How is the quality of content?
  • Is the article customer-centered
  • In line with company-pursuing online presence

Among several topics of article writing, writing for insurance sector is found to be the most difficult as there is no scope for content fillers or improperly written article.


To qualify for insurance article writing, acquiring writing skills extensively and attempting to gain in-depth writing style will put your application ahead for getting hired.

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