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Showing posts from February, 2019

Effectively understanding content marketing in 2019


To talk about advertising and marketing of your small business, you need to develop
a content marketing strategy. To first understand how content marketing works -
it is important to know how to collect data and information about your business and from other
sources to enable for developing a specific process to organize data.
The information that you need to acquire:
Identify your business as B2B (Business-to-Business) or (Business-to-Customer) B2CThe main features of your productsThe advantages and usabilityWhy your product is the best for your customersThe SEO keywords campaignThe SEO keyword selection For example you own a greeting card business. How would you perform online marketing?

Find Buyer Persona here:

First you need a content strategy that comes first before the content marketing. What is content strategy? Content strategy is about creating a plan to set goals and tasks that these are assigned to
specific team members to work on acquiring data and information so that th…