11 Small Business Content Series - 10 Effective Tips for Blogging

Blogging is one of the multi-tasking activities of content developers.  In fact, many choose to own multiple niche expertise in blogging.

- Did you know an average reader spends 37 seconds to read blog post?

- Nearly 34.5% of websites on the Internet are built on WordPress.

- 70  million new posts are published on WordPress each month.

- It takes an average time of 3.5 hrs to write a blog post of 1100 words.

- The number of bloggers are expected to increase to  31.7 million bloggers in the U.S.

- There are more than 500 million blogs as of 2019.

- WordPress has 60 million blogs

And there are many other interesting facts.

In 2020, blogging is still very much relevant.

Let's now find out and discuss about getting more busier in blogging for high profits of traffic, sales and clicks.

1. Blogging Rules

Create a plan before you begin to write. Choose your topic and a headline.

Write the lead paragraph.

Write short paragraphs with a maximum of 3-4 lines.

Write subheads

Keep an introduction - Discussion - Conclusion

- Proof read

- Add images, GIFs, videos etc.,

- Provide links of other blog posts wherever relevant.

# 1. Follow Blogging Rules

2. What makes a great post?

If your audience are able to engage, leave feedback and review your work, there you have a positive impact.

There are many professional bloggers who continue# to publish high quality blog posts and earn traffic, clicks and other CTA actions.

Did you know 77% of people read blogs?

Content that connects with audience is an absolute success and it leads further.

# 2. Write most compelling content.

3. Blog in the interest of your audience

Search engines answer to the search queries. If your content has top quality, audience click to read.

Make it a regular practice to write for your audience.

Solve their problems.

Meet their needs.

Fix their requirements.

Discuss and detail.

It wouldn't take long to drive results if your content has met the needs.

# 3. Write for audience. 

4. Publish consistently

Many bloggers ask this question is forums. How often should I blog?

The best answer is - as often as you can.

If you find time - work on a content calendar.

Have a list of blog topics, titles, keywords and content plan.

Keep writing and schedule the posts.

Maintain a target of 1000 - 2000 words per blog post.

# 3. Blog Regularly

5. Share, Share, Share

Social media is a huge source to share blog posts. The more you share, the better is your search engine ranking and traffic.

Facebook business page, LinkedIn, Twitter, Instagram fetch you followers,  clicks and further actions.

Follow specific timing to share your blog.

Post at least twice a day in each social media network.

The content on social media should be very short and concise followed by # tags.

If you can add images,  imfographics and videos, it'll be still be more effective.

# 5. Never miss sharing on social media


6. Connect with Comments

Commenting is a positive response and it is a good practice to reply.

Do that job promptly.

Be polite and voice honesty.

Thank the commentators and leave a note of appreciation.

They would remember it and come back to read more.

This is one of the best means to retain your followers.

Inspire, motivate and connect.

# 6. Respond to comments


7. Deliver an experience

Receiving comments like - That was good reading or a great post! assures you that it was worth writing.

That means - you delivered an experience.

Note that experiences are very powerful.

Your stories or discussions ought to have a human-centric value.

# 7. Focus on UX


8. Make a difference

Imagine, when there are hundreds of blogs out there, why should your content be on the top and distinct.

Know the Golden Rule - Audience find you only when your content is unique. 

Practice to make a difference and develop indistinguishable content.

# 8. Let your content make a difference. 

9. Follow a strategy

A strategy is to have a plan. Outline your writing plan and ensure to a have logical structure and planning.

That way, you'll never be able to make mistakes.

Have a clear roadmap and keep readers journey map for content.

Follow the path.

# 9. Strategy is a must.

10. Conduct a periodic review

Mere publishing without reviewing does leave you nowhere. You need a periodic review.

Popular content,  high intensity,  stats, page views,  comments and performance metrics give you an overview for improvement.

It is much useful for future content framework.

# 10. Review content 


Conclusion

All in all, though blogging is a prospective profession for writers and businesses,  a lot of discipline is necessary for better output of profits. Once you get there, your audience will take over and lead you.

Good Luck im blogging.


11 Small Business Content Series