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Content writing gives you a huge opportunity to not only be a successful web content and blog post writer, but also you will have a better scope to expand your writing skills into the areas of press release, newsletters and Search engine optimization articles.
However, it requires you to do some of the best content planning that gives you a writing sketch.
Content online: Tips to write effectively for long-term positive results
So, let's see how to write a simple blog post for your blog on a specific niche:
In search of great ideas to start your own online business? Great ! Technology brings plethora of opportunities and these have ever evolving.
Those who are passionate about having their own innovative business have accessed technology in a magnificent way and they have succeeded.
How content planning with buyer persona is essential for your business?
With the success stories we have, future is bright.
One example - watch the video here. Sky hotel in Bangalore, India. So brilliant.
Not only gigantic, but these can also be in micro manner.
Before I explain, the first self-assessment question would be -
What's your best skill and what is your main goal of starting your business?
Some of the profitable business ideas that work even beyond 2020 are:
# 1 Content Marketing
Search Engine Journal' article says boring content is no more entertained and it is time to stay safe and relevant to the audience.
Alternatively, customer trends of interests are always changing as stated in the recent research done by BBC program - The Click, The secrets behind AI, fashion: Can AI predict future trends?
Believe it or not - content marketing leads online even in spite of most advanced and robust coding of algorithms and artificial intelligence (AI).
However, your content marketing strategies should be powerful and effective that must resonate the needs of your target audience.
Additionally, the context of content marketing must be highly relevant to the trends online.
# 2 B2B and B2C Content Writing
9 practical key areas to know about content marketing in your B2B and B2C Business
B2B or B2C, content writing that markets your business stands as a top priority. The search for most competent content writer will be ongoing, in spite of the fact that, there are writers available online.
If your new business idea in content writing has to click and generate success, you have to have exceedingly good command over English, wide expertise, capable of writing on a variety of subjects, easy flow writing style and much more.
If you possess adequate experience and skills to write web content, blog posts, SEO articles, press release and much more, you can earn a lot of money.
However, your niche area calls for expertise or you need apt writing skill to create content suitably.
Because, it is all about UX (User Experience) , CX ( Customer Experience )and CJ (customer journey)
Top 3 Proven Ways to start your own small business
Refer my article: Content writing: Doing the right way (11 Tips for 2019)
Hubspot article: The Power of Customer Journey Thinking (Infographic)
Let's make a note of writing various content types:
(a) Web content
Web content is written for audience specifically in a conversational tone. More specifically, content that resonates with traffic delivering positive impact.
Personas, goals, objectives, purposes, interests, thorough knowledge in niche, content strategy, content marketing strategy are kept in view for content creation.
Word count: 250 - 500 words for each web page
Web content has much to offer content needs
(b) Press Release
A press release is seen as a widely read content. The more you publish, the better is your business promotion.
Refer a good sample: SEO Software Market is Booming
Writing an effective, data-driven and referenced content is well-received making it widely accessible.
Word count: 250 - 350
(c) Blog Post
I never miss reading popular blog post. One of my favorite is HostReview. Take a view of this wonderfully written blog post - Bootstrapping SEO on a tight budget
I also maintain a blogspot since 2011 and there are nearly 190 blog posts available. I wish to make it regular so that I publish 30 blog posts each month.
But, I feel, lot of planning is necessary to work on each blog post. I spend time in crafting blog post ideas to make it uniquely interesting.
Here is one my blog posts : Blog Post & Article writing: How to do content planning for best quality content?
There is a mixed opinion about how to keep the length of each blog post. I would say, if you have time, work on long blog post of more than 2500 words and alternatively, go ahead and publish even a 1000 word count blog post that does not compromise with quality.
However, do not quit updating your blog.
Blog post and article writing - How to do content planning for writing best quality content?
How to write an interesting blog post?
(d) SEO article writing
SEO article writing would still be in vogue even in the age of Artificial Intelligence (AI). The keyword research may even become more robust going strong. Apart from checking on competitive analysis, there may also be like auto typing keyword research, unique keyword ideas and much more.
Therefore, there's pertinent requirement to search for unique SEO keywords that bring high traffic and high volume of results.
Another major focused area of SEO articles is quality.
Content must be relevant and has certain specific and positive impact.
28 SEO tools that boost your website or blog traffic
Top Six SEO Writing Tips for helping your target audience to find your website
(e) Article Marketing
This is a big content marketing model for businesses to publish articles online to build backlinks. Unique title with interesting content gets more views and traffic to your website. Therefore, volume of articles and quality, both have a major impact.
One of the best websites that I came across who provide quality writing services is content development pros
(f) Agile & Scrum
There's also lot of discussion about agile and scrum methodology in writing.
I find both are good, though Scrum is more popular as an iterative process.
Refer ClickZ article: Three strategies for agile marketing.
I will explain about scrum methodology in my next article. For now, I'm sharing a presentation:
Scrum Events
# 3 Video Marketing
There are many ways to market your business online. Refer the article : Market your business on the cheap with these 10 tactics
Hubspot article: 7 examples of brands with omni-channel experiences
Think with Google article: Get more bang from your video buy: three tips for driving direct response
Post a video that consists of your talk, presentation or an interview or your brand advertising. There are more chances of getting views. Biteable says nearly 78% of audience watch videos every week and 55% view videos online everyday.
Finding expertise in how to make a video and creating quality videos produce more views and generate income.
Have your YouTube channel and upload videos regularly and promote them on social media. In the long term, you will receive good results.
# 4 Social Media Marketing
Social media has big future with overflowing revenue stream. If you are looking for a low-cost marketing strategy, choose social media platform.
Facebook has over 1.32 billion daily active users and still going strong. You have a massive scope to become an expert here helping businesses with traffic, leads, promotion, brand recognition and much more.
For more, refer WordStream article: Facebook statistics 2018
Leading as one of the most successful social media platform, LinkedIn has over 500 million members as of 2018 with 260 million members logging in each month. 40% of monthly actively use LinkedIn daily.
There are many other interesting LinkedIn stats: find here from Foundation Inc website
To start a career as LinkedIn expert, the following are some of the best opportunities:
- Create high quality LinkedIn profiles
- Build personal brand and reputation
- Resume critic service and Resume building with LinkedIn CV assistant
- LinkedIn advertising
- LinkedIn Kudos & voice messaging
- Publishing
- Videos, presentations and posts etc.,
In addition to these two platforms, Twitter, Pinterest, Instagram, G+ continue to provide you with extended scope to build your expertise.
# 5 Small Business Consultation and Advice
As small business expert, you can offer consultation and advice services to startups. Though startups are on the rise, the first three years are most crucial for survival and nearly 90% fail in the first few years.
There's an essential requirement of timely guidance. If you have niche expertise, you have the mastery over the minute details of business operations and can still monitor and supervise the business to establish its success.
# 6 Wealth Management
There are many income streams available online and those who have made it to be millions and billions, need wealth management services. Banks, financial institutions, credit rating companies and many more are in need of wealth advisory services to provide them suitable advice to protect and safeguard their wealth from inflation and depreciation.
Are you a finance expert with capable math and accounting skills to advice your clients where and how to safeguard their wealth? There you have the best opportunity waiting for you in 2020.
# 7 Influencer Marketing
What is Influencer Marketing?
"Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over potential customers, and orients marketing activities around these influencers. "
# 8 B2C business ideas
Do you have a freshly woven business ideas to share and help? This is exactly for you if you have the right talent for you. There are millions of millennials and now Gen Z passionate to work on a new startup ideas
Conclusion
As you gain plenty of writing experience, your writing skill is likely to be your asset. Your personal brand of writing builds your online reputation. However, it is important to be consistent in your online publishing to be able to generate leads and if you are seeking a full time job, your personal brand and online reputations work there to hire you.
Five steps to do for success in freelance writing
How to win freelance writing contracts (Tips & Ideas for you)
The Dos and Don'ts in freelance writing career
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Would you like to earn from freelance writing? Here's what you do to work on quality?
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